Our Mission & Vision
Our mission: (why we exist)
“Inspire the World with Joy!”
OUR VISION: (What success look like for us?)
“Our Vision is to have all People, Families, Communities, Businesses, Institutions and the World full of Joy!”
Our Core Values & Philosophies
“Study & PRACTICE the art of Joy”
This is our “umbrella” philosophy that functions as a practical, tactical filter and guidance system for each of us personally and professionally. We believe for anyone to experience Joy in life and business they must make Joy a study and practice.
“ORIGINAL DESIGN & INFINITE POTENTIAL”
Our non-negotiable belief in people is predicated on each person’s Original Design and Infinite Potential. We believe that people maximize their experience of Joy as they lean into their Original Design and move towards their Infinite Potential.
“WHOLENESS ❤⁴ WELLNESS”
We believe in and practice the Whole Person Paradigm by putting into daily discipline each of the “four work ethics” ❤⁴ Spiritual Work Ethic (Meaning & Purpose, our why “Joy”), Emotional Work Ethic (Love & Leadership), Mental Work Ethic (Order & Management), Physical Work Ethic (Sleep, Nutrition, Sweat, Grit & Grind).
“I WILL WORK ON ME FOR YOU”
We believe in the power of introspection in moving all relationships in a positive direction. We are individually committed to working on our own character development and overcoming our egos in order to experience healthy interdependence.
“THE SPIRIT OF RECIPROCAL PLAY”
We believe in the power of positive ongoing relationships in life and business, we practice our philosophies in order that we might cultivate the Spirit of Reciprocal Play with our Families, Coworkers, Business partners and fans.
“Extreme Ownership”
We believe that practicing the principles of Ownership and Responsibility are each person’s path to true freedom. We believe that each person experiences freedom in direct proportion to the amount off Ownership and Responsibility they voluntarily bear.
“BRINGING HUMANITY BACK TO INDUSTRY”
We believe and practice attention and care with the human beings in our over industrialized and broken corporate system. We are committed to the care of our people and our people are committed to taking care of you.
“FOCUS ON USER EXPERIENCE”
We are committed to creating consistent, communitive and Joy filled experiences with our clients, partners, fans, and the greater community. We maintain a positive solution-based approach to all the challenges of daily business and strive to inject Joy into all we do.
“radical truth & transparency”
We are committed to radical truth and radical transparency in life and business as we believe this is the foundation of trusting relationships and trusting relationships are the foundation of healthy business.
“Human life value”
We believe that the global economic system is predicated on human life value. Our financial aim is not maximizing profit but simply financial sustainability of our Mission, Vision, and Philosophies to achieve wholistic success and significance.